Babo Botanicals offers a range of products across skincare, haircare, bath & body, and mineral sun protection. Its formulations are built around plant-derived and naturally sourced ingredients, with a focus on everyday hygiene and skin maintenance needs.
The brand claims that its product range addresses common concerns such as dryness, irritation, scalp sensitivity, and routine cleansing. It also features the sun care category that provides broad-spectrum protection.
In this review, we will examine Babo Botanicals’ product offerings, brand background, reputation indicators, and available consumer reviews. The review will provide you with a structured overview of the brand based on publicly available information rather than promotional claims.
About Babo Botanicals
Babo Botanicals is a family-owned personal care brand founded in 2010 by Kate Solomon. The brand focuses on gentle formulations, ingredient transparency, and responsible sourcing practices.
As per the official website, its portfolio covers several personal care segments. In baby care, Babo Botanicals offers shampoo and wash products, moisturizing lotions, diaper rash creams, mineral sunscreens, and wash bars designed for sensitive skin. The bath and body range includes bubble baths, body washes, chest rubs, and lotions, often formulated with botanical ingredients such as eucalyptus, lavender, chamomile, and calendula.
Within haircare, the brand provides shampoos, conditioners, shampoo bars, refill options, and carton-based packaging, with formulas created for different hair types, including dry, oily, curly, and frizzy hair. Babo Botanicals also maintains a dedicated suncare and after-sun line, primarily focused on mineral-based sunscreens available in lotions, sprays, sticks, balms, and tinted options across multiple SPF levels.
Across its product lines, the brand emphasizes plant-derived ingredients and highlights its Nutri-Soothe Herbal Blend, which combines calendula, chamomile, watercress, and meadowsweet.
According to the official site, Babo Botanicals is a Certified B Corporation and holds cruelty-free certifications from Leaping Bunny and PETA. It also outlines ingredient sourcing partnerships that focus on responsible farming methods, fair-trade practices, renewable energy use, biodiversity support, and reduced-waste harvesting.
Babo Botanicals Bestsellers
Sensitive Baby Mineral Sunscreen Lotion SPF 50
The Sensitive Baby Mineral Sunscreen Lotion SPF 50 is formulated to provide broad-spectrum sun protection using a mineral-based approach suited for infant skin. The lotion uses zinc oxide as its active UV filter and is designed without fragrance or essential oils, which helps limit unnecessary exposure to aromatic compounds during early skin development. As per the official website, its lightweight texture is intended for regular outdoor use, with water resistance maintained for up to 80 minutes.
Zinc oxide in this formula reflects and scatters ultraviolet A and ultraviolet B radiation, reducing the amount of UV energy that reaches living skin cells. This could help limit UV-induced oxidative stress, which can disrupt cellular membranes and DNA in immature skin.
Sensitive Baby Hydrating Lotion
According to the official website, Sensitive Baby Hydrating Lotion may support daily moisture needs for dry and sensitive skin. The lotion is designed for regular use and focuses on maintaining skin comfort without relying on synthetic fragrance or harsh additives.
The makers added oat in this formula, which contains naturally occurring beta-glucans and avenanthramides. It could support hydration by forming a protective film that helps reduce moisture loss while supporting skin surface balance during dryness-related stress.
Shea butter in Sensitive Baby Hydrating Lotion functions as an emollient rich in triglycerides and fatty acids such as oleic and stearic acid. These lipids contribute to softening the skin by filling gaps between your skin cells present in the stratum corneum. This might help reinforce the skin barrier and improve flexibility, which can be reduced when skin becomes dry or compromised. As per the brand, the formula is EWG Verified®, indicating that the ingredients meet established safety and transparency standards.
Sheer Zinc Mineral Sunscreen Spray SPF 30
Sheer Zinc Mineral Sunscreen Spray SPF 30 provides mineral-based sun protection using zinc oxide as its active UV filter. The sunscreen applies as a lightweight lotion delivered through a spray format, allowing for more even surface coverage during application. Its design focuses on topical protection by forming a physical barrier on the skin rather than relying on chemical UV absorption.
As per the official website, the spray uses bag-on-valve technology, which relies on compressed air rather than flammable propellants. This system allows the formula to remain sealed from external air while dispensing the lotion evenly, helping preserve ingredient stability and providing consistent application.
Sensitive Baby Healing Ointment
Sensitive Baby Healing Ointment may support skin that is prone to irritation, dryness, and barrier disruption. The ointment is designed for use on the face, body, and diaper area and does not contain added fragrance, which helps reduce unnecessary exposure for sensitive baby skin.
According to the official website, Sensitive Baby Healing Ointment contains colloidal oatmeal at 1%, which can help bind water to the skin surface, supporting hydration in compromised areas. It could also help reduce irritation signals at the skin surface, which can help limit the itch–scratch cycle commonly associated with eczema-prone skin.
Sensitive Baby Healing Ointment also combines shea butter, which contains fatty acids such as oleic, stearic, and linoleic acid that integrate into the lipid matrix of the stratum corneum. These lipids help support the skin barrier by filling gaps between skin cells, reducing transepidermal water loss, and improving skin flexibility in cracked or chapped areas.
Sensitive Baby Shampoo & Body Wash
As per the official website, Sensitive Baby Shampoo and Body Wash focuses on removing surface impurities while helping maintain the skin’s natural moisture balance during washing.
Aloe barbadensis flower extract in Sensitive Baby Shampoo and Body Wash contains polysaccharides such as acemannan that help attract and retain moisture on the skin surface. They could help form a light hydrating film that supports skin comfort after cleansing, when moisture loss can temporarily increase.
The makers also added calendula officinalis flower extract in this product, which may support skin surface stability during routine cleansing. It could also help maintain skin comfort without disrupting the barrier.
Chamomilla recutita flower extract in Sensitive Baby Shampoo and Body Wash might support skin balance by interacting with surface-level inflammatory pathways. It could help limit dryness or tightness that can occur after washing.
Smoothing Berry & Primrose Conditioning Spray
Smoothing Berry and Primrose Conditioning Spray could support manageability across different hair types. The spray format allows the conditioning ingredients to distribute evenly through the hair shaft without heavy buildup. Its formulation focuses on surface-level smoothing to improve detangling and reduce friction that can contribute to frizz, flyaways, and static.
The Smoothing Berry and Primrose Conditioning Spray might help soften the hair cuticle by coating rough or lifted areas along the fiber surface. This improves slip between strands, making hair easier to detangle while reducing mechanical breakage during brushing or styling.
The spray also includes coconut oil, which contains lauric acid that allows partial penetration into the hair cortex. This might help reduce protein loss from the hair fiber, which can occur during washing and environmental exposure, contributing to smoother texture and reduced dryness.
Blueberry extract in this formula might help support the condition of the hair surface by limiting oxidative stress caused by environmental exposure, which can affect shine and smoothness over time.
Sensitive Baby Miracle Face Cream
Sensitive Baby Miracle Face Cream may support the daily moisture needs of dry and sensitive facial skin. The cream is designed for use throughout the day and night, focusing on maintaining skin comfort.
The makers added avena sativa (oat) kernel extract in this formula, which could help reduce moisture loss and support barrier stability. This cream also has argania spinosa kernel oil, which contains oleic and linoleic acid, along with naturally occurring tocopherols. It could help improve skin softness and flexibility, while maintaining barrier integrity and providing antioxidant support at the skin surface.
Babo Botanicals Advantages
Cruelty-Free Ethical Standards
Babo Botanicals states that its cruelty-free position is supported by third-party certifications from Leaping Bunny and PETA. According to these organizations, their standards require that animal testing not occur at any stage of product development, including finished formulations, individual ingredients, suppliers, and external partners worldwide.
The brand indicates that several products feature an “Animal Cruelty Free” badge on packaging and product pages. Options such as the Purifying Shampoo and Conditioner are presented as carrying both Leaping Bunny and PETA seals. These certifications are described as relying on ongoing compliance and supplier monitoring rather than one-time declarations.
Babo Botanicals also reports holding Certified B Corporation status. This certification assesses broader social and environmental practices beyond animal testing, and the brand presents it as part of its overall ethical framework within the clean beauty category. These certifications may reduce the need to rely solely on brand claims when evaluating ethical standards.
Long-Term Brand Commitment
Babo Botanicals states that it has been operating for more than 15 years. The brand says it was founded in 2010 by Kate Solomon, whose experience in beekeeping and interest in family wellness helped shape its early focus on plant-based products for babies, children, and sensitive skin.
The company says this approach has stayed mostly the same over time. Its products are described as continuing to use botanical and mineral-based ingredients, with fewer changes based on short-term beauty trends. The brand indicates a focus on products meant for regular, everyday family use.
Babo Botanicals reports that it was acquired in 2018 by Laboratoires Expanscience. According to the company, this acquisition increased access to research and development resources while keeping the brand’s original formulation direction. Expanscience’s background in dermatology is mentioned as supporting product development without major shifts in product focus.
The brand connects its long market presence and stable ownership with consistency in how products are developed. This structure may be relevant if you compare established botanical brands with newer clean beauty companies.
Babo Botanicals Limitations
Moderate Organic Certification Breadth
Babo Botanicals states that many of its products include certified organic ingredients, such as plant oils and botanical extracts. However, full USDA Organic certification does not apply to the entire product range.
Some options combine organic ingredients with other naturally derived components, which leads to differences in certification across the lineup. Due to this variation, you may need to check individual labels to understand whether a product is fully certified or only partially organic.
This inconsistency can create uncertainty for some people. If you expect USDA Organic standards across all products, you may find the labeling less straightforward.
Limited Visibility Into Dermatologist Evaluation
Babo Botanicals does not disclose the names of the dermatologists, clinics, or testing facilities involved in this process despite using the term “dermatologist tested” on many of its products.
There is no visible reference to partnerships with board-certified dermatologists or pediatric skin specialists. Brand materials also do not highlight doctor-led formulation, published testing results, or ongoing clinical collaboration. This places the claim closer to standard clean beauty language rather than a clearly defined medical endorsement.
If sensitive or eczema-prone skin is a concern, the available information may feel limited. In this case, evaluation relies more on brand statements and customer feedback than on clearly identified expert involvement, which can influence how confidently different options are compared.
Babo Botanicals Alternatives
Evereden
Evereden and Babo Botanicals differ in how they structure their brand focus and product development, even though both operate within the family personal care space. As per their official website, Evereden offers non-toxic, science-backed self-care designed specifically for kids, teens, babies, and moms. Its catalog is organized around clearly defined The Kids Daily 1 2 3 Routine that includes a face wash, face cream, and SPF30, along with options like the Teen Daily 1 2 3 Routine and Kids Routine Bundle. This structure reflects an approach that prioritizes age-specific use and step-based skincare systems. Babo Botanicals, on the other hand, takes a broader family care approach, with products formulated for babies, children, and shared household use, including Moisturizing Shampoo and Wash, Sensitive Baby Shampoo and Wash, and Nourishing Shampoo and Conditioner Set.
The two brands also differ in how they communicate ingredient standards. Evereden emphasizes exclusion-based formulation, stating that its products are made without more than 2,000 ingredients, including sulfates, parabens, phthalates, petrolatum, and animal products. This positioning is supported by dermatologist-developed and dermatologist-tested claims across Kids Happy Face Trio, Teen Clear Skin Trio, and Kids Multi Vitamin Face Cream. Meanwhile, Babo Botanicals highlights plant-based composition and botanical sourcing, with a recurring focus on its Nutri Soothe Herbal Blend made from calendula, chamomile, watercress, and meadowsweet. This formulation philosophy appears across products such as Sensitive Baby Hydrating Lotion, Calming Lavender Bubble Bath and Wash, and Eucalyptus Remedy Organic Soothing Chest Rub.
Product range organization further distinguishes the brands. Evereden concentrates on skincare, haircare, SPF, and bundled systems, with Kids Happy Hair Duo, Kids Happy Hair Trio, Berry Smooth 4 in 1 Leave In Detangling Spray, and Kids SPF Duo positioned as part of daily care routines. Babo Botanicals places a stronger emphasis on bath and body and multifunctional care, offering Bubble Bath and Washes, Zinc Diaper Rash Cream Jumbo, Shampoo and Wash Bars, and refill formats like the Moisturizing Shampoo and Wash Refill 32oz, reflecting a focus on long-term, repeat use.
Their sun care strategies also reflect different priorities. Evereden integrates mineral sun protection directly into skincare steps, with Kids Protective Mineral Face Cream SPF20, Premium Mineral Sunscreen SPF30, and Kids SPF50 Fluid Silk Mineral Sunscreen PRO intended to fit within daily routines. Babo Botanicals approaches sun care as a standalone category, offering Sheer Zinc Mineral Sunscreen Lotion SPF30, Sensitive Baby Mineral Sunscreen Lotion SPF50, and Daily Sheer Tinted Mineral Sunscreen Fluid SPF50, with greater emphasis on zinc-based formulas and varied textures.
Evereden follows a structured, routine-oriented model built around age-specific self-care systems and dermatologist-guided formulation standards. Meanwhile, Babo Botanicals emphasizes botanical ingredients, sustainable practices, and everyday care products.
Earth Mama
Earth Mama operates with a broad product structure that covers baby care, pregnancy, postpartum, breastfeeding, and general family use. Its catalog includes skincare, bathtime products, sunscreen, teas, deodorants, bundles, and gift collections. Specific products listed include Baby Face Mineral Sunscreen Stick SPF 40, Baby Mineral Sunscreen Lotion SPF 40, Belly Butter, Belly Oil, and the Belly Bundle Pregnancy Kit, Baby Starter Kit, and Baby Love Collection. On the other hand, Babo Botanicals maintains a more concentrated product range focused on baby, haircare, suncare, and bath and body categories. Its lineup includes Sensitive Baby Mineral Sunscreen Lotion SPF 50, Sensitive Baby Mineral Sunscreen Stick SPF 50, Sensitive Baby Bubble Bath & Wash, and Smoothing Berry & Primrose Conditioning Spray.
Earth Mama structures its offerings by life stages such as Pregnancy, Postpartum, Breastfeeding, For Baby, and For Mama. This structure aligns product development with specific physiological phases, supported by targeted options like Belly Butter for pregnancy and nipple care products for breastfeeding. Meanwhile, Babo Botanicals organizes its catalog by product function and formulation, emphasizing sensitive-skin formulas and mineral-based sun protection rather than pregnancy or postpartum-specific categories.
Earth Mama places strong emphasis on organic classification systems and clearly differentiates between USDA Organic, Made with Organic, and NSF/ANSI 305 personal care standards. Organic claims are verified by Oregon Tilth, with Non-GMO Project Verified certification conducted by FoodChain ID. Babo Botanicals does not present organic percentage tiers but instead highlights Certified B Corporation status, MADE SAFE certification for select zinc sunscreens, EWG Verified products, and participation in the Sun Safety Coalition.
As per their official website, Earth Mama highlights plastic neutrality by removing as much plastic from nature as it uses, along with carbon-offset contributions tied to carbon-neutral shipments. It also references the reuse of boxes and unprinted newspapers for packaging.
Babo Botanicals focuses on responsible business operations through Certified B Corporation standards, participation in the How2Recycle program since 2021, and packaging labels designed to simplify recycling for consumers.
In pricing structure, Earth Mama shows wide variability, with individual items priced from under $10 to bundled collections reaching approximately $90, reflecting both everyday and gift-oriented purchasing. In comparison, Babo Botanicals maintains a more consistent pricing range, with most products positioned between approximately $15 and $25, emphasizing standardized daily-use essentials.
Earth Mama offers life-stage–specific herbal care, extensive organic certification disclosure, and maternal and infant health integration. Meanwhile, Babo Botanicals features a streamlined family-care portfolio, strong emphasis on mineral sunscreen development, and broad third-party safety and responsibility certifications.
Pros
- Focuses on plant-based personal care for babies, kids, and adults.
- Features a wide sunscreen range, including baby, kids, and tinted options.
- Offers refill pouches to reduce plastic use.
Cons
- Ingredient lists are shared, but detailed sourcing information is limited.
- Safety testing is emphasized, but clinical study data are limited.
How Did We Evaluate?
Customer Reviews And Experiences
To evaluate Babo Botanicals, we reviewed verified Amazon customer feedback to identify recurring patterns in product performance over time. The brand’s Moisturizing Oat & Calendula 2-in-1 Shampoo & Wash holds a 4.5 rating based on 2,500+ reviews. Users have praised the shampoo for gentle cleansing and reduced dryness, particularly people with sensitive or reactive skin. At the same time, repeated mentions of scent variability and price sensitivity were noted, as these factors affected overall satisfaction for some users.
The Sensitive Baby Fragrance-Free Daily Hydrating Baby Lotion has a 4.5 out of 5 rating, which is based on 2,000+ reviews. Many users described the lotion as suitable for routine application and effective for managing dryness. However, a few customers reported irritation in infants with more pronounced skin barrier concerns, particularly in relation to botanical ingredients.
Moisturizing Oat & Calendula Miracle Face Cream carries a 4.2-star rating based on 1,000+ reviews. Many users have claimed to experience improved hydration and skin softness, while others reported dryness or sensitivity following use. Some mixed responses were also noted related to scent.
The evaluation of Babo Botanicals indicates that the brand’s formulations tend to align with mild to moderate sensitivity needs, while also showing that botanical-based products may produce variable outcomes depending on individual skin response.
Brand Reputation
Babo Botanicals operates in the plant-based personal care category, offering skincare and suncare products intended for babies, children, and families. Its range includes haircare, body wash, moisturizers, mineral sunscreens, and baby-specific essentials, with an ongoing emphasis on sensitive-skin suitability, organic ingredients, and sustainability-focused packaging.
The brand holds an A+ rating with the Better Business Bureau, which generally reflects consistent business practices, responsiveness to customer communication, and a limited pattern of unresolved complaints. On Tenereteam, it maintains a 4.0 out of 5 rating based on more than 1,200 user ratings. The size of the review sample indicates continued consumer engagement over time. The overall score points to generally favorable experiences, while neutral or critical feedback most often relates to pricing levels, formulation preferences, or individual product performance rather than systemic service issues.
Based on the shared information, Babo Botanicals appears to maintain a stable market position within the family-focused personal care segment, supported by consistent branding, established operating history, and moderate-to-strong consumer perception rather than reliance on short-term trends or aggressive expansion.
Frequently Asked Questions
Yes. The brand follows consistent ingredient standards across categories, avoiding synthetic fragrances, parabens, phthalates, and chemical filters. However, specific exclusions vary by line, such as fragrance-free baby products and mineral-only sunscreens, based on age and use requirements.
The brand provides ingredient lists and general botanical benefits, with limited sourcing examples for select ingredients like shea butter, calendula, and eucalyptus. However, full supplier details, farm locations, and complete supply chain transparency are not consistently disclosed across all ingredients.
No. The brand does not provide customizable skincare routines. It focuses on pre-formulated products like Mineral Sunscreen Spray SPF 30 and fixed sets like bundled care routines, without quizzes or tools for personalization based on skin type, age, or individual preferences.
Conclusion
Babo Botanicals states that its products are designed to minimize irritation by avoiding certain harsh cleansing agents and by using mineral UV filters in sun care products. It highlights certifications, indicating standards related to animal welfare and corporate practices.
However, organic certification is not applied uniformly across all brands’ products, resulting in variation in ingredient sourcing standards. While botanical ingredients are widely used in sensitive-skin formulations, they can still present irritation risks for some people, particularly when multiple plant extracts are included. Also, the brand provides limited publicly available data related to clinical testing, dermatologist-led assessments, or ingredient concentration disclosure.
Before considering the brand, it is essential to evaluate its products individually rather than relying on category-level claims. Patch testing may be relevant for your infants or if you have reactive skin.
Babo Botanicals maintains a defined focus on botanical-based family care, while its limitations include inconsistent certification coverage, limited scientific disclosure, and variability in user tolerance across products.
- About the Author
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Alisha Matthew has been a practicing nutritionist since 2016. She holds a master’s degree in nutrition from the University of IOWA. She is a staunch believer in improving the human health index by educating people about nutrition and the importance of nutrition in leading a healthy and happy life. Her long-term goal is to keep educating people on general health and keep herself updated with the latest trends in the field of health.