Burst is focused on supporting daily dental hygiene needs, like supporting enamel strength, reducing bad breath, and minimizing the risk of cavities. The brand positions itself around at-home oral care, pairing contemporary product design with input from a large network of licensed dental professionals.
In this review, we examine the brand’s product range and category focus, design and feature differentiation, associated brand advantages, and potential limitations. The review also compares Burst with other competitive brands in the oral health space.
About Burst Oral Care
Burst operates as an oral care brand that organizes its offerings across categories like electric toothbrushes, floss, toothpaste, water flossers, oral probiotics, and whitening products. The core toothbrush lineup includes the Pro 2.0 Sonic Toothbrush, Curve Sonic Toothbrush, and Nova Sonic Toothbrush models. Water-based cleaning options include the Water Flosser and Kids Water Flosser, with compatible replacement tips available through subscriptions or one-time purchases.
Options like Wild Mint, Natural Wild Mint, Charcoal Coconut Salt, and Marshmallow Sparkle Kids are provided as part of the brand’s toothpaste lineup. Whitening products include Prefilled Whitening Trays, Precision Whitening Pen, Non-Slip Whitening Strips, and Teeth Whitening Breath Strips. Oral microbiome support is addressed through offerings like Oral Health Probiotics and Kids Oral Probiotics. Accessories extend across sanitization, storage, charging, and travel needs, including the UV Toothbrush Sanitizer, wall adapter plugs, cosmetic bags, and charging cords.
Burst Oral Bestsellers
Curve Sonic Toothbrush
Curve Sonic Toothbrush is a compact, travel-oriented electric toothbrush that emphasizes reach, portability, and ease of daily use. It features a curved handle and head geometry, designed to improve access to posterior molars and hard-to-reach areas where plaque accumulation is more common.
As per its official website, the brush features a sonic motor paired with soft, tapered bristles, intended to disrupt plaque and surface stains while remaining gentle on enamel and gum tissue. It offers two Whitening and Sensitivity brushing modes. The makers state that a single charge may last up to 75 days when used on sensitive mode, positioning the Curve as a low-maintenance option. Curve Sonic Toothbrush comes with a travel cap, USB-C charging, and travel-lock mode, allowing it to fit easily into small bags without accidental activation.
Pro 2.0 Sonic Toothbrush
Pro 2.0 Sonic Toothbrush is intended for regular at-home use. The model combines a high-power sonic motor with soft, tapered bristles intended to reach below the gumline and between teeth while maintaining enamel and gum comfort. Pro 2.0 Sonic Toothbrush is described as offering up to nine months of use on a single charge, supported by USB-C charging and a magnetic wall mount.
A central feature is the integrated pressure sensor paired with an LED display, which provides real-time feedback during brushing. The system could alert you when excessive force is applied during brushing, with the stated aim of reducing gum irritation.
According to its official site, the brush features Whitening, Clean, Massage, Sensitive, and Freshen modes. They can help with adjustment based on comfort level, sensitivity, and daily preferences, making the brush adaptable across a range of oral health needs.
Water Flosser
Water Flosser may simplify interdental cleaning without relying on traditional string floss. The unit delivers a targeted water stream through a 360° rotating nozzle, allowing precise access along the gumline and between teeth, especially in areas that are difficult to reach with manual floss.
As per its official site, the device provides a high-pressure water jet (up to 160 PSI in Turbo mode) with three selectable settings like Standard, Turbo, and Pulse, so intensity can be adjusted based on comfort and oral sensitivity. Pressurized water pulses mechanically disrupt dental plaque biofilm by applying forces that detach bacteria from tooth surfaces and gingival margins. The pulsation pattern enhances gingival stimulation, increasing local blood flow and supporting gum tissue resilience. Water flow penetrates periodontal pockets and interdental spaces, flushing out food debris and bacteria that may otherwise contribute to inflammation and tooth decay.
Nova Sonic Toothbrush
Nova Sonic Toothbrush aims to bridge the gap between manual brushing and higher-powered sonic models. It comes with a single brushing mode and an integrated two-minute timer, which guides consistent brushing duration without added complexity. Super-soft tapered bristles are shaped to follow tooth contours and reach along the gumline while minimizing abrasion.
The brush’s head oscillates at 18,000 vibrations per minute, which could generate sonic energy that creates rapid fluid movement (microstreaming) of saliva and toothpaste around the teeth. The hydrodynamic action could disrupt dental plaque biofilm beyond direct bristle contact, particularly along the gumline and between teeth.
Teeth Whitening Breath Strips
Teeth Whitening Breath Strips offer a portable, fast-acting format that supports surface-level whitening and breath freshness. It uses quick-dissolving strips rather than traditional trays or films, allowing application without waiting time, rinsing, or removal.
The strips contain hydrogen peroxide, which could penetrate the porous structure of enamel and release reactive oxygen species that break down chromogenic stain molecules into smaller, less pigmented compounds, resulting in a lighter appearance.
Pentasodium triphosphate is further included to help chelate stain-forming minerals, thereby reducing surface discoloration. Teeth Whitening Breath Strips also contain hydroxyapatite, which binds with microscopic enamel defects. Such mechanisms may help support surface smoothness and reduce sensitivity during peroxide exposure.
Burst Oral Care Advantages
Professional-Led Positioning
Burst Oral Care claims that it works with a large network of more than 40,000 dentists and dental hygienists. This group is presented as actively contributing to product development, education, and quality standards rather than serving only as promotional figures.
The brand further highlights named dental professionals to reinforce hands-on involvement. Names like Emma Morris (RDH), Desiree Fritz (RDH), and Melissa Freeze (RDH) are shown participating in education initiatives, product discussions, and outreach efforts. Visible involvement from dental professionals may increase confidence in product design and claims, especially around long-term oral health choices.
Rapid Brand Growth History
Burst states that it experienced fast growth following its launch in 2017. The brand entered the oral care market as a subscription-based company focused on sonic toothbrushes, which allowed early access to online shoppers. Its early growth is closely tied to online execution, reinforced by co-founder Hamish Khayat’s inclusion in the Forbes 30 Under 30 list.
Over time, Burst states that it expanded beyond direct-to-consumer channels. Products are now available through major retailers like Walmart and CVS, Amazon marketplaces, dental offices, and the brand’s own website. Such an approach may signal operational momentum and accessibility, while also suggesting that the brand has experience scaling quickly without losing control over product development and customer engagement. These factors can make it easier to access information, manage subscriptions, and stay consistent with oral care routines.
Burst Oral Care Limitation
Default Subscription Enrollment
Burst’s checkout experience is structured around recurring subscriptions, which can create confusion and frustration from the outset. Replacement items like brush heads or floss refills are often pre-selected as part of an automatic delivery plan, and if this is not clearly noticed and changed, enrollment continues by default.
Once enrolled, the subscription requires ongoing attention. Cancellation must be completed before a specific renewal cutoff date to avoid the next charge, and missing this window typically results in a full billing cycle being processed with no partial refunds. Pausing, modifying, or canceling deliveries involves extra steps, which reduces flexibility compared with buying replacements only when they are needed. This can be inconvenient when actual usage does not align with the brand’s preset refill schedule.
The recurring nature of default enrollment can raise long-term costs beyond initial expectations. Gap between a straightforward purchase and an ongoing billing commitment may feel restrictive, making subscription convenience less appealing.
Pros
- Maintains a diverse oral health lineup that comprises electric toothbrushes, replacement brush heads, whitening products, and flosses.
- The brand emphasizes dentist recommendations and professional positioning throughout the site, lending medical credibility.
- Offers free U.S. shipping on purchases worth $100 or more.
Cons
- Lacks independent lab data and clinical trials to back product safety and efficacy claims.
- Independent reviews indicate the brand’s electric toothbrushes and accessories have a premium price point.
Burst Oral Care Alternatives
RiseWell
When comparing the brands, both RiseWell and Burst operate in the oral health space. However, the brands differ in terms of their formulation standards, breadth of offerings, quality standards, and accessibility.
RiseWell positions itself as a fluoride-free brand centered on hydroxyapatite-based formulas, with a focus on enamel remineralization, sensitivity support, and ingredient transparency across product lines. Meanwhile, Burst positions itself around an oral care ecosystem that pairs electric devices, oral formulations, and optional subscription refills, placing more emphasis on hardware-led brushing and ongoing replacement cycles.
Product scope and ecosystem depth also differ between the brands. RiseWell remains focused on preventive daily oral hygiene, extending carefully into mouthwash, floss, mints, manual toothbrushes, and professional-style enamel formulas without introducing powered devices or complex accessories. Some signature offerings listed in the brand’s catalog are Mineral Toothpaste, Pro Mineral Toothpaste, Hydroxyapatite Varnish, Balancing Mouthwash, a-HA Mints, Scrubby Floss, and Mineral Toothpaste Flavorless. The brand also offers bundled options like the Kids Pro Bundle, Travel Size Bundle, and Original Full Size Bundle.
Meanwhile, Burst operates a broader ecosystem that includes electric toothbrushes, water flossers, toothpaste, whitening products, oral probiotics, and bundles. The brand lists Pro 2.0 Sonic Toothbrush, Curve Sonic Toothbrush, Water Flosser, Prefilled Whitening Trays, UV Toothbrush Sanitizer, Nova Sonic Toothbrush, Expanding Floss, Wild Mint Toothpaste, and Precision Whitening Pen as part of its core lineup.
Formulation philosophy is one of the clearest differences. RiseWell builds its identity around hydroxyapatite, described as a naturally occurring mineral found in tooth enamel and positioned as a non-toxic alternative to fluoride. Supporting ingredients like xylitol and botanical extracts are framed around cavity prevention, breath freshness, and gum support. The brand’s products are described as safe to swallow, vegan, gluten-free, and not tested on animals.
Meanwhile, Burst’s products like toothpaste, floss, and whitening products also emphasize being free from parabens, sulfates, triclosan, gluten, and animal testing. However, the brand’s focus remains on compatibility with devices and routine replacement rather than ingredient minimalism alone.
RiseWell positions itself as a clean, formulation-driven oral brand focused on fluoride-free enamel support through a toothpaste-centered lineup. Meanwhile, Burst pairs powered hardware, consumables, and recurring subscriptions into a coordinated routine.
Boka
Boka and Burst both offer multiple oral hygiene products to support dental health and oral hygiene. However, the brands have some nuances in their core positioning, range of products, quality standard framework, and formulation standards.
In terms of positioning, Boka positions itself as an oral hygiene brand centered on toothpaste formulations that use nano-hydroxyapatite, with an emphasis on ingredient transparency, formulation oversight, and everyday use. Meanwhile, Burst places electric toothbrushes at the center of the routine, supported by consumables and oral accessories.
Boka’s product structure emphasizes toothpastes, with nano-hydroxyapatite serving as the core functional ingredient across the lineup. Core toothpaste flavors include Ela Mint n Ha, Coco Ginger n Ha, Lemon Lavender n Ha, Cinna Mint n Ha, and Charcoal Yuzu Mint n Ha. Meanwhile, Burst structures its lineup differently, using electric toothbrushes as the core product line. They come as Curve Sonic Toothbrush, Pro 2.0 Sonic Toothbrush, and Nova Sonic Toothbrush. Toothpaste plays a secondary role and includes variants like Charcoal Coconut Salt, Wild Mint, Strawberry Superstar Kids, and Natural Wild Mint toothpastes.
Beyond toothpaste, Boka expands cautiously into complementary products like BrightBoost Whitening Powder, Boka Floss, Restore Mouthwash Tablets, and bundles like the Starter Kit, Classic Kit, and Home & Away. Burst also expands across different categories, with water flossers, UV toothbrush sanitizers, whitening trays, strips, pens, oral probiotics, and travel cases.
Oversight and credibility signals further separate the two brands. Boka emphasizes governance through its Oral Health Advisory Committee, which includes professionals in dentistry, formulation science, compliance review, and ingredient research. These include names like Dr. Foti Panagakos, Raj Kohli (PhD), and Dr. Victoria Sampson. Meanwhile, Burst highlights product testing and feedback from a large network of over 40,000 dental professionals as part of its development process. The brand also emphasizes sustainability elements like the use of recyclable toothpaste tubes, reusable floss containers, and long-life hardware devices.
Boka operates with toothpaste as the central product category, built around nano-hydroxyapatite formulations and supported by a relatively limited range of complementary offerings like floss, mouthwash tablets, whitening powder, and bundled kits. Meanwhile, Burst places electric toothbrush hardware at the center of its portfolio, supported by secondary options like toothpaste, floss, whitening products, water flossers, and accessories.
How Did We Evaluate?
Real User Feedback
To evaluate Burst, we reviewed customer ratings and feedback of two core brand products on Amazon to understand how the brand’s products perform in real-world, day-to-day use.
Water Flosser holds a 3.9 out of 5 score based on 2,100+ ratings on Amazon, indicating mixed but generally moderate satisfaction. Positive feedback frequently highlights strong water pressure, compact cordless design, and effectiveness for tightly spaced teeth. Users also noted ease of handling and portability as recurring positives. However, a few described the units failing after limited use or not charging consistently.
Pro 2.0 Sonic Toothbrush carries a 4.5 out of 5 score across 450+ reviews. Many users appreciated the product’s cleaning performance, noticeable post-brush smoothness, multiple brushing modes, built-in timers, and long battery life. However, some users noted the brush handle felt long or bulky, accidental button presses during use, and the absence of a wall charger or protective travel cover in the box.
Based on the available feedback, it appears that many users perceived the brand’s products as reliable, indicating strong performance potential. However, critical feedback focused on faulty units, sensitive buttons, and unsatisfactory cleaning performance.
Brand Credibility
In evaluating Burst, we reviewed its operating history and standing across authentic review forums like the Better Business Bureau. The brand’s BBB profile reflects a C+ rating while also indicating more than eight years of business operations.
Reviews across the BBB profile indicate recurring friction around subscription management, billing clarity, and customer service accessibility. Some users described difficulty canceling subscriptions, continued or unexpected charges, and limited ability to reach support beyond delayed email responses. Billing disputes, including price changes and charges after attempted cancellations, are reflected in BBB complaints.
BBB complaint responses show the brand engaging and, in some cases, issuing refunds or explanations. However, customer follow-ups indicate dissatisfaction when replacements or confirmations were slow to materialize.
Frequently Asked Questions
No. The brand does not claim its toothbrushes, like Curve Sonic or Pro 2.0 Sonic, can reverse or cure gum bleeding. They might help minimize the risk by supporting plaque removal, but cannot tackle the underlying causes of gum bleeding or disease.
Burst states its toothbrushes and other offerings, such as Nova Sonic Toothbrush and Water Flosser, are intended for use on sensitive teeth. It cites soft bristles, a Sensitive mode, and features like pressure sensors to reduce over-brushing. However, it does not guarantee suitability for all sensitivity levels. Cases of severe sensitivity or recent dental work need professional guidance.
They might. Burst states its products can be used with dental implants and braces when used appropriately. The brand highlights soft bristles, sensitive modes, and pressure sensors on its toothbrushes. It also positions the Water Flosser as suitable for cleaning around braces, crowns, bridges, and implants. However, the brand does not provide clinical guarantees in this context.
Conclusion
Burst maintains its identity around sonic-powered devices, whitening products, and a refill-based purchasing model intended to support routine plaque removal and oral maintenance. Its offerings emphasize mechanical plaque disruption and surface-level whitening to support oral health.
However, the brand’s subscription-oriented framework encourages recurring refills, which may introduce ongoing costs even when your oral health needs change. Product coverage is largely confined to plaque removal and whitening, with limited claims around enamel remineralization, long-term gum health, or sensitivity-focused design.
Before opting for the brand’s offerings, there are some considerations to keep in mind. Personal experiences and outcomes vary based on brushing technique, duration, baseline oral condition, and consistency of use. Whitening effects also differ by stain type and initial tooth shade, and overuse of whitening products might contribute to temporary sensitivity or uneven results.
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Alisha Matthew has been a practicing nutritionist since 2016. She holds a master’s degree in nutrition from the University of IOWA. She is a staunch believer in improving the human health index by educating people about nutrition and the importance of nutrition in leading a healthy and happy life. Her long-term goal is to keep educating people on general health and keep herself updated with the latest trends in the field of health.