Novi is focused on supporting hydration and better digestion during weight management. It offers a daily drink mix created to help address nutritional gaps that may develop when appetite decreases and eating habits shift during GLP-1 use.
The brand features a single formula that combines electrolytes, a full spectrum of B-vitamins, probiotics, ginger, antioxidants, and essential minerals. It highlights that its product may help maintain hydration, support steady energy production, and promote digestive balance.
In this review, we will take a closer look at Novi’s product and examine the brand’s key advantages. We will also analyze consumer feedback to provide a clear and balanced understanding of the brand.
About Drink Novi
As per the official website, Novi offers a product developed specifically for managing effects experienced when on GLP-1 medications. The brand features Novi Restore, which is formulated as a daily powder that you mix with water, and it is available in mixed berry flavor. Instead of offering multiple separate products, the brand focuses on its single formula that provides electrolytes, probiotics, ginger, B vitamins, minerals, and antioxidant blends into a single routine. Novi also emphasizes that its product is manufactured in the United States in an FDA-registered, cGMP-certified facility with third-party testing and batch traceability.
Drink Novi Offering
Drink Novi Restore
As per the official site, Novi Restore may help reduce appetite, slow gastric emptying, and shifts in energy balance, which can influence digestion, nutrient intake, and metabolic function. The formula combines plant extracts and micronutrients selected by the makers to address digestive comfort, antioxidant exposure, and cellular energy support.
Organic ginger root in this formula may influence gastric motility and support smoother digestion by interacting with serotonin receptors in the gut. It also exhibits mild anti-inflammatory and antioxidant activity, which may help decrease oxidative stress linked to digestive discomfort.
The makers also added green tea extract in Novi Restore, which provides catechins such as epigallocatechin gallate (EGCG). It may help neutralize reactive oxygen species generated during normal metabolic processes.
As per the official website, the formula could also influence mitochondrial activity and lipid oxidation pathways, supporting metabolic efficiency. It might help modulate glucose metabolism and insulin sensitivity.
Novi Restore also contains ginkgo biloba leaf extract, which might support microcirculation by influencing vascular tone and blood flow dynamics. Improved microvascular circulation may support oxygen and nutrient delivery to tissues, including the brain.
The B-vitamin complex in this formula could support fundamental cellular processes related to energy production. B vitamins, including B1, B2, B12, B6, B9, and B3, function as coenzymes in glycolysis, the citric acid cycle, and oxidative phosphorylation. These pathways convert carbohydrates, fats, and proteins into adenosine triphosphate (ATP).
Drink Novi Advantage
Probiotic Blend Convenience
Novi includes a probiotic blend directly in its primary daily powder formula, alongside electrolytes, micronutrients, and energy-support nutrients. Instead of positioning gut health as a separate category, the brand builds digestive support into its core product structure. The addition of probiotics with prebiotic fiber reflects a formulation strategy that treats gut function as part of daily nutritional maintenance rather than an optional extra.
This structure differs from standalone probiotic capsules by placing digestive support within a broader, all-in-one powder system. Rather than managing multiple products, you receive probiotics, hydration support, energy-focused nutrients, and essential micronutrients in a single scoop. This can reduce routine complexity and make daily consistency easier. Instead of tracking separate capsules for gut health, electrolytes, and energy, you rely on one coordinated format that covers multiple nutritional priorities at once.
Potential Limitations
Minimal Public Third-Party Testing Transparency
Novi currently provides limited publicly accessible third-party verification and no disclosed product-specific clinical trial data for its Restore powdered drink mix. There is no readily available batch-specific Certificate of Analysis (COA) displayed on the product page. The website does not clearly identify an independent laboratory responsible for potency, purity, or contaminant testing, nor does it provide downloadable reports confirming heavy metal screening, microbial testing, or ingredient identity verification. There is also no visible lot-number lookup system that allows you to cross-reference testing documentation with specific production batches. This means verification relies primarily on brand-stated quality standards rather than independently reviewable laboratory documentation, which may affect your confidence in contaminant screening, probiotic viability, and ingredient strength validation.
Evidence Gaps
Novi does not present publicly available evidence directly evaluating its complete Restore formulation, which creates a gap between ingredient-level research and product-specific outcomes. While individual components such as electrolytes, probiotics, and ginger are supported in general hydration and digestive research, there is limited publicly accessible data assessing the combined blend as formulated and dosed by the brand. No controlled studies are cited to determine whether the finished powder, in its specific delivery format, produces measurable clinical results.
This creates a distinction between theoretical support based on known ingredient functions and direct validation of the full formulation. Without published data confirming dosage alignment with clinically studied thresholds or demonstrating measurable improvements under controlled conditions, independent evaluation of efficacy remains limited. This means your assessment of effectiveness may rely more on general scientific literature than on product-specific outcome data. If you prioritize products backed by controlled studies on the exact finished formula, this could influence your trust in the brand’s performance claims.
Pros
- The brand claims that its product is manufactured in an FDA-registered facility.
- It also highlights that its formula is produced in a cGMP-certified environment.
- The brand allows subscription pause, skip, or cancellation flexibility.
Cons
- The brand does not prominently display detailed third-party testing reports for the finished product.
- The brand does not reference publicly available clinical trials conducted on the finished Novi formulation.
Alternatives To Drink Novi
SoWell
SoWell focuses on a doctor-developed GLP-1 Support System created by Dr. Alexandra Sowa, a dual board-certified obesity and internal medicine physician. The brand presents its products as part of the broader SoWell Method, described as a 360-degree lifestyle modification program for GLP-1 users. Novi, on the other hand, centers its identity on pharmacist-led formulation. Its main product, Restore, is described as a pharmacist-formulated daily nutrition powder.
As per their official website, SoWell offers Electrolytes, Protein, and Fiber, which can be purchased separately or as a bundle called the GLP-1 Support System. The brand claims that these product addresses a specific concern linked to GLP-1s, such as hydration, muscle retention, or digestive regularity. Meanwhile, Novi offers Restore, which combines multiple functions into a single daily scoop. Instead of separating hydration, protein, and digestive support, the brand claims that its product includes electrolytes, a B-vitamin complex, 3 billion CFU probiotics, green tea extract, ginkgo biloba leaf, essential minerals, and a 12-superfood organic reds blend in one formula.
In terms of format, SoWell uses single stick packs for portability and pre-measured servings. It offers a 14-pack starter option and a 28-pack value option. Novi uses a powder tub format in its offering. SoWell emphasizes grab-and-go convenience, while Novi emphasizes simplicity through one daily scoop.
Pricing also reflects these differences. SoWell’s GLP-1 Support System bundle is listed at $114.97 and discounted to $94.47 with a subscription. Subscription options offer up to 27% savings, and the first order may include a free BlenderBottle. The brand’s single products are priced separately, ranging from $35 to $50. On the other hand, Novi’s product pricing ranges from around $59.95 for a one-time purchase to $47.96 with a subscription.
SoWell offers separate targeted products for hydration, protein, and fiber. Meanwhile, Novi follows a consolidated approach with one daily powder that combines electrolytes, vitamins, probiotics, botanicals, and antioxidants.
LMNT
LMNT centers on zero-sugar electrolyte formulations. Its primary product, LMNT Zero-Sugar Electrolytes, delivers a fixed ratio of 1,000 mg sodium, 200 mg potassium, and 60 mg magnesium per serving. The brand emphasizes a high-sodium approach under its positioning and references scientific literature to support sodium intake levels above standard government recommendations. It also states that its formula excludes sugar and gluten while remaining vegan and paleo-keto friendly. In comparison, Novi focuses on Novi Restore, specifically designed for people on medication. Rather than concentrating exclusively on hydration, the brand positions Restore as a comprehensive formula intended to address multiple nutritional considerations associated with reduced appetite and dietary intake.
The formulation structure of each brand reflects these differing priorities. LMNT maintains a relatively minimal ingredient list. It highlights that its drink mixes typically include sodium chloride, magnesium malate, potassium chloride, natural flavors, citric acid or malic acid, depending on flavor, and stevia leaf extract. The electrolyte quantities are clearly disclosed and remain consistent across flavors. Meanwhile, Novi’s Restore contains a complete B-vitamin complex, 100 mg of organic ginger root, essential minerals, and a 12-superfood organic reds blend. The brand presents these ingredients as evidence-based and selected to support hydration, digestive comfort, metabolic processes, antioxidant intake, and energy production.
The product range also differs significantly. LMNT offers multiple flavors such as Citrus Salt, Grapefruit Salt, Raspberry Salt, Watermelon Salt, Mango Chili, Chocolate Salt, and Chocolate Caramel, along with sparkling drinks options including Black Cherry Lime. It provides purchasing formats such as 30-count boxes, 120-count bundles, one-time purchases, and subscription options. On the other hand, Novi currently offers Restore in a single mixed berry flavor and powder format, intended for daily use as one 8.5 g scoop mixed with 12 oz of water. The emphasis is on consistency and routine use rather than flavor variety or format expansion.
LMNT functions as a specialized electrolyte brand built around a clearly defined, sodium-forward formulation with a minimal ingredient structure and consistent electrolyte ratios. In comparison, Novi operates as a targeted daily nutrition formula brand that offers electrolytes, vitamins, probiotics, and antioxidant support within a single formula.
How Did We Evaluate?
Brand Reputation
Novi claims to support hydration, energy levels, digestive balance, and nutrient intake through its product. On TenereTeam, the brand holds a 4.4 out of 5 rating based on 36 reviews. This suggests generally favorable user sentiment. However, the relatively small number of reviews limits the depth of analysis. We also reviewed the brand’s presence on independent consumer oversight platforms. Novi is not currently listed on the Better Business Bureau (BBB). This absence does not imply either positive or negative standing, but it reduces the availability of external verification data.
Novi appears to be a niche-focused brand with a clearly defined target audience and generally positive initial customer reception. The review score suggests early user approval, but the limited review volume and absence of broader third-party validation mean the brand’s long-term reputation and consistency cannot yet be fully assessed.
Consumer Experiences
At the time of writing this review, the company’s products are not listed on major platforms, including Amazon, and there are no customer reviews on Yelp or Trustpilot. There is no independent third-party feedback to assess product performance, customer satisfaction, shipping reliability, or service quality.
The lack of third-party reviews may indicate that the brand operates through its own website, a limited distribution model, or an early-stage launch. It also indicates there is currently no public record of verified customer experiences to confirm consistency or long-term satisfaction.
Final Words
Novi focuses on convenience by combining hydration support, digestive balance, and micronutrient intake in its single formula. While several ingredients in the formula have established biological functions, there are no publicly available independent clinical studies evaluating the complete finished product specifically in people using the medications. This means the overall formula has not been clinically validated as a combined system for that population. The brand’s detailed third-party test reports are not publicly available, which may limit your ability to independently verify potency, probiotic strain viability, or contaminant testing results.
When considering the brand and its offering, it is essential to check your total daily electrolyte intake, review the disclosed probiotic strains and dosages, and assess tolerance to ingredients such as ginger. These factors could help you make a more informed decision based on both the brand’s structure and its current evidence limitations.
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Alisha Matthew has been a practicing nutritionist since 2016. She holds a master’s degree in nutrition from the University of IOWA. She is a staunch believer in improving the human health index by educating people about nutrition and the importance of nutrition in leading a healthy and happy life. Her long-term goal is to keep educating people on general health and keep herself updated with the latest trends in the field of health.